by Brian Carter · Marcador Editora · tapa blanda · ISBN 9789898470775
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«Ganhar com o Facebook» is the practical digital marketing guide by Brian Carter, published by Marcador Editora in paperback (352 pages, in Portuguese).
Guide to turning Facebook activity into revenue: ads that attract cheap clicks, well-managed pages and communities, and measuring return on investment. Includes practical cases and techniques for writing, advertising, and community management.
Published on March 1, 2013; the original work The Like Economy appeared in 2011.
Aimed at executives, entrepreneurs, and marketing professionals seeking to monetize their Facebook activity.
