by E. Davies, B. Davies · Plaza & Janés · tapa blanda · ISBN 9788401401558
VAT included
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«Aprenda los secretos del marketing en una semana» is the marketing manual by E. Davies and B. Davies, published by Plaza & Janés in paperback (75 pages).
It explains the fundamentals of marketing with a practical approach and organizes them into a one-week learning plan. Throughout its pages it teaches how to identify opportunities, understand customers, plan profit, and develop effective strategies for the market.
The cover shows the British Institute of Management badge; the Spanish edition was published in 1996.
Aimed at entrepreneurs and professionals who want a quick, practical introduction to marketing.
