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Estrategias de marketing ferial
by Fernando Navarro García · ESIC Editorial · tapa blanda · 330 pages
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Pages: 330 pagesAuthor: Fernando Navarro GarcíaPublisher: ESIC EditorialFormat: tapa blandaLanguage: es-ESRelease date: 1/1/2001ISBN: ISBN 9788473562706
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Synopsis of Estrategias de marketing ferial
Este libro, 'Estrategias de Marketing Ferial', es una guía práctica y esencial para aquellos involucrados en la planificación y organización de ferias, así como para cualquier persona interesada en el marketing. Ofrece una gran cantidad de claves, técnicas, consejos e ideas útiles para desenvolverse en este ámbito. Cubre temas como la organización de mercados, ventas y distribución, proporcionando una visión completa y detallada del marketing ferial.
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